Kyocera
Most Important Document
DOCUMENTS MATTER.
The global market for MFPs and printers is over $50B. Why? Because documents are essential to every business, every organization, and the professional lives of the people within them. The spots themselves are powerful in their simplicity. That’s what happens when the insight is strong.
700,000+ HITS ON YOUTUBE
may well be a record for a copier commercial. The Most Important Document campaign ran for 3 years around the world, in English, Spanish, French, Portuguese, and Japanese, and included industry-specific pool-outs.